Find Competitors Backlinks – 21 Best Backlink Checkers

Find Competitors Backlinks – 21 Best Backlink Checkers

“Nothing happens in business until something gets sold – Thomas J. Watson Jnr, Chairman of IBM.

Ah, there’s a lesson here.

But listen now… You cannot sell if you don’t have customers, can you?

Of course, you cannot. No customers mean no sales.

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Perhaps you’re wondering now — what it has to do with how to find competitors backlinks.

Now, here’s the thing. To get customers, you need traffic to your website. And that’s where it gets real tough.

READ ALSO: 50 Quotes About Writing Headlines That Attract The Most Readers – by Caples, Hopkins, Collier, etc.


How to build traffic?

Did you know that a massive 75% of all blogs in the world get less than 200 visitors per day?

It means, three out of every four bloggers in 2016 struggle… STRUGGLE building traffic to their websites!

Let me ask you – How do YOU build traffic?

Publish quality content on a regular basis – that way?

At least, most people do this. Because, by far, this is the most popular SEO teaching that you can find. If you ask how to optimize a website for SEO, almost everybody tells you:

“Publish great content. And publish it frequently. Eventually Google will find you, people will find you. Your rankings go up you and traffic to your site will skyrocket…”

Are we cooking?

Sadly, no. As I told you, 75% of all bloggers struggle to get traffic.

Any better way?

Recently I stumbled upon Brian Dean‘s blog post where he throws in an entirely different approach. He calls it The Skyscraper Technique.

Pretty impressive, if you read it. Give it a try.

Why is it impressive?

It is impressive because… listen now… In Brian’s own words:

My unconventional approach to SEO quickly catapulted Backlinko from a blank WordPress installation to 119k monthly visitors. (Not to mention 67,000 email subscribers and a 7-figure business)

Seems to me, HIS method works way better than the world-famous “Publish and Pray” technique.

Hey, I want to try it!

However, Brian’s Skyscraper technique requires you to find your competitors backlinks. Therefore, you face the question – How to find those backlinks?

Well, Brian recommends using either Ahrefs, Open Site Explorer, or Majestic SEO tool.

All three are excellent backlink checkers. There is only one problem.

They are not free.

Yes, they do have free trials, but if you want to have a backlink checker in your toolbox, you still have to order it.

That’s why I took the pain and put together the following list of backlink checker tools 2016.

The first 11 backlink checkers are payware, with free trials.

The last 10 are completely FREE tools.

Scroll through the list and give them a try. See which one do you like best.


1. Ahrefs

Find competitors backlinks - Ahrefs backlink checker tool

Afrefs SEO tool is one of the best tools to analyze websites, check and build backlinks, track social media, etc.

Pricing Plans

Because Ahrefs is a power tool, it comes with a price tag. There are three different monthly pricing plans:

  1. Lite – $39 (Free trial)
  2. Standard – $199 (Free trial)
  3. Advanced – $399.

Also, you can go yearly if you want.

Free Trial – YES.

Ahrefs offers Free 14-day Trial (for Lite and Standard pricing plans).

You must order either Ahrefs “Lite” or “Standard” subscription and they give you first 2 weeks free.

You can cancel your subscription at any time.


2. Open Site Explorer

Find Competitors backlinks - Open Site Explorer backlink checker tool

Open Site ExplorerLink Research and Backlink Checker by Moz.

It helps you to research backlinks, discover top pages, view social activity, analyze anchor text, etc.

Pricing Plans

There are four monthly pricing plans for Open Site Explorer:

  1. Standard – $99 /month (Free Trial)
  2. Medium – $149 /month (Free Trial)
  3. Large – $249 /month
  4. Premium – $599 /month

A Free Trial – YES.

Open Site Explorer offers you a free 30-day trial.

For that, you have to order their Standard or Medium Subscription (Note! Paypal or Creditcard required). The first 30 days you get free. After 30 days you pay either $99 or $149 per month.

Of course, when you cancel your subscription on time, they will not charge you.

Note! You can download Moz free SEO toolbar –  the Mozbar. It helps you to streamline your SEO.


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3. Majestic SEO

Majestic has backlink tools for SEO and Internet Marketing

Majestic SEO toolMarketing Search Engine and SEO Backlink Software

Includes backlink tools for SEO and Internet Marketing. Site Explorer shows inbound link and site summary data. Also, they advertise themselves as “the planet’s largest Link Index Database.”

Includes Site Explorer, Backlink History Checker, Search Explorer, and other tools.

Pricing Plans

Majestic Backlink Analyzer has four monthly subscription plans

  1. Silver Quarterly (3 months) – $49.99 /month
  2. Silver – $78.99 /month
  3. Gold – $169.99 /month
  4. Platinum – $399.99 /month

Note! Silver, Gold, and Platinum plans have a 7-day money-back guarantee.

Note! They offer you their Google Chrome Extension Majestic Backlink Analyzer. However, it is not free but comes with one of the monthly pricing plans.

Free Trial – free account only.

You can sign up for Majestic SEO free account.  This way you can try their tools, but it is limited. Or, in their own words, “increased limits on some of our Tools for sites you control.”


4. Monitor Backlinks

Monitor backlinks - track your backlinks for good SEO rankings

Monitor Backlinks – Check your bad backlinks and your competitor’s good links.

Includes Free Backlink Checker SEO toolIt helps you monitor your backlinks for good SEO rankings.

Pricing plans:

Monitor Backlinks gives a variety of pricing plans, which depend on 1) how many domains you want to manage, 2) whether you want to go monthly or yearly, and 3) whether you want competitors to be included or not.

Three lowest monthly pricing plans are

  1. Start (1 domain) – €18.50 + VAT (no competitor); €22.90 + VAT (with competitor)
  2. Plus (2 domains) – €32.90 + VAT (no competitor); €45.90 + VAT (with competitor)
  3. Professional (4 domains) – €65.90 + VAT (no competitor); €91.90 + VAT (with competitor)

Free Trial – YES.

Monitor Backlinks offers 30-day free trial. (NO Credit card required!) Easy to register and start the trial.


5. SEMrush

Semrush - powerful suite for SEO and internet marketing

SEMrush – a power tool for competitor research, organic research, backlinks, keyword research, etc.

Pricing Plans

SEMrush offers three monthly pricing plans:

  1. Pro – $69.95 /month
  2. Guru – $149.95 /month
  3. Business – $549.95 /month

Free Trial

For this, you have to create a free account (No credit card required.)


6. WebMeUp Backlink Tool

Find competitors backlinks - WebMeUp backlink tool – is an all-in-one SEO tool. It helps you see unique, important backlinks for any site, evaluate your links, download links of any competing sites, etc.

Pricing Plans

WebMeUp offers you three different pricing plans:

  1. Free – $0 (it is free, but quite a limited option)
  2. Standard – €59 /month
  3. Expert – $149 /month

Free Trial

As I just told you, WebMeUp offers a free (but heavily limited) subscription plan. The good thing, however, is that they put no time cap on it (14-days, 30-days, etc.)

You can use it freely as long as you want. That’s significant, isn’t it?


7. SearchMetrics

Enterprise SEO and Content Marketing ... – A power suite for enterprise companies is the global leader in SEO marketing and analytics, SEO optimization, social and content marketing.

Also, according to their words, “Searchmetrics and BrightEdge are the largest Enterprise SEO and Content Performance platforms globally.”

Pricing Plans

Searchmetrics offers four different pricing plans. However, three of them offer Price on request.

  1. Essentials – $69 /month
  2. Suite Business – Price on request
  3. Suite Enterprise – Price on request
  4. Suite Ultimate – Price on request

Free Trial

They offer a free Searchmetrics software demo. However, you must request it by giving them your contact information.


8. Backlink Falcon

super fast backlink checker.

Backlink Falcon Software Bundle.


They offer 2 main products:

  1. Backlink Falcon – super fast live link checker. It helps you verify thousands of backlinks quickly, ping hundreds of links easily, let the Search Engines find your links faster, etc.
  2. Quick Spy – website backlink checker that allows you to find the existing backlinks of any internet site. Also, it spiders several link sources, does an advanced link analysis, etc.

Pricing Plans

There is only one option – you purchase the whole bundle.

Backlink Falcon regular price is $129.99. However, they offer you their discount price $79.99.

Free Trial – Yes

You can download the free 7-day trial (3.2Mb).


9. SEO Spyglass

website backlink checker tool & link popularity checker

SEO Spyglass is a website backlink checker tool & link popularity checker.

With SEO Spyglass, you can find website’s backlinks, discover the keyword anchor text in backlinks, see the pagerank of every link, identify traffic sent from each backlink, etc.

The good thing with SEO Spyglass is that they let you download a Free SEO Spyglass Software. It suits for Windows, Linux, or Mac.

However, the free edition is quite a limited version. It allows just 1,100 links per project. Not much, right?

Pricing Plans

SEO Spyglass offers three different pricing plans:

  1. Free
  2. Pro – $124.75 one time fee
  3. Enterprise – $299.75 one time fee

The Professional edition is designed for website owners and webmasters. The Enterprise edition is the right choice for professional SEO experts and SEO companies.

Free Trial

A free, limited version is available. Try and see if it suits you.


10. Link-Assistant

SEO powersuite to boost your site's web popluarity

Within SEO Powersuite, there is an advanced link management tool Link AssistantIt helps you build high-quality links, manage your link outreach all in one place, keep track of all your current backlinks, etc.

Pricing Plans

There are three different pricing plans available:

  1. Free download (but limited)
  2. LinkAssistant Professional – $124.75
  3. LinkAssistant Enterprise – $299.75

Free Trial

You can download the free LinkAssistant Edition – a nice tool for link building and management. No time limit and no credit card required. But it is still a limited version. 1,000 prospects per project only.


11. SEOprofiler

full-featured website promotion and SEO tool  – A full-featured SEO software, which gives you all that you need to get high rankings on Google, Bing, Yahoo and other search engines.

Includes Link Analysis, Link Building, Keyword Research, Ranking Monitor, Social Media tools, etc.

Pricing Plans

There are four monthly SEO Profiler pricing plans:

  1. Standard – $49.95 /month
  2. Smart – $99.95 / month (30-day $1 trial)
  3. Professional – $249.95 /month
  4. Enterprise – $999.95 /month

Free Trial – YES (in fact, costs $1).

SEOprofiler offers free 30-day $1 trial.

However, to get your free trial you have to purchase SEO Profiler “Smart plan.” If you cancel it during the first month, “the trial period will not be reduced, and you will be charged only $1! You can cancel at any time.”


12. Traffic Travis – A FREE TOOL!

Free SEO Software

Traffic Travis Free Edition is a free SEO Software for SEO & PPC Management challenges. It helps you with both on and off page analysis as well as spying on your competitors.

However, the Traffic Travis Free Edition is limited, and they recommend to order Traffic Travis Professional Edition.

Pricing Plan

Traffic Travis v4.2 Pro –  $97.00 (12 months access). It means only $8.08 /month which makes it apparently worth to consider, don’t you think?

However, try it out in the first place and see if you like it.


13. Screaming Frog – A FREE (limited) TOOL.

Screaming Frog SEO Spider Tool & Crawler Software

Screaming Frog – SEO Spider allows you quickly crawl and analyze websites’ links, images, CSS, scripts, and apps.

In fact, it is a small desktop program (Windows, OS X, Ubuntu), which you can download and install locally on your computer.

However, the Free version of the ScreamingFrog SEO spider is limited. That’s why they recommend you to purchase their SEO Spider Licence – £99 per year.

Try out to see if you need a paid version.


14. OpenLinkProfiler – A FREE TOOL!

Get an in-depth analysis of backlinks

OpenLink Profiler – Is a Free version of SEO Profiler.

“Saves the freshest 200,000 backlinks for each domain. All backlinks that are shown by have been confirmed during the last 90 days.”

“The FREE version of offers much more than other free link analysis tools.”


15.  Backlinkwatch – A FREE TOOL!

Find competitors backlinks - Backlink Watch - Free backlink checker tool

BacklinkWatch – another totally free Backlink Checker Tool. It’s not perfect but is free and does the job.


16. Link Diagnosis – A FREE TOOL!

all the important information about your competior's links

Link Diagnosis SEO tool – Helps

Helps you easily see backlinks from your competitors. Or, in their own words, “Our LinkDiagnosis tool can show you all the important information about your competitor’s links.”

Note! It has a Link Diagnosis Firefox Extension, which you can add to your browser.


17. Analyze Backlinks – A FREE TOOL

Free backlink Checker tool

Analyze Backlinks – advertises itself as “a free backlinks checker tool. Unlimited usage and full data. Yahoo SiteExplorer alternative.”

Try it out and see if it satisfies your needs.


 18. Rank Signals – A FREE TOOL

Backlink Checker Tool & SEO Software

Rank Signals – Backlink Checker Tool & SEO Software

That is another FREE tool, which  helps you “uncover SEO backlinks & traffic sources of your competitors.”

Note! Also, they offer you their Free Google Chrome Extension, Quick SEO – PageRank, Backlinks & Alexa Tool.


19. DigBacklink – A FREE TOOL!

backlink checker and free SEO tool – A free Backlink Checker and SEO tool. It helps you check backlinks or inbound links to a domain and website of your choice.

Note! You must log in through Facebook. Without logging in you don’t get much from the tool.

Note! There is also a digBacklink Google Chrome Extension digBacklink Pagerank.


20. Small SEO Tool, Backlink Checker – A FREE TOOL!

100% free SEO tool

Backlink Checker – Small SEO Tools is a simple inbound link checker that helps you find how many backlinks your website has, and the value of each link.


21. Site Explorer – A FREE TOOL!

The free backlink checker engine for SEO.

Site Explorer is a free alternative backlink checker tool for Google, Bing, Yahoo, and other website explorers.

Try it out and see if you like it.


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Share Your Ideas

Did you find the above list useful? If so, please do me a favor and drop me a comment. Tell me, which one of these 20 backlink checker tools is your favorite.

Or, if your favorite backlink checker tool is not listed here, please let me know what it is. I can add it to the list.

Read Also These Related Posts:



  1. Stephen Marvellous says:

    this post is wonderful and it is amazing, there are lots of interesting things about your site that i find so nice and I will be coming to visiting your SITE from time to time to view more of your post.

    • Hey, Stephen, and thank you for the feedback and kind words. I am glad to hear that you liked the content in the Thank you :)


  2. Hi ,

    I love the collection of backlink analysis tool, some tool name are really new for me , and going to use that ! Thank you !

    • Thank you for the feedback. In fact, when compiling the list I found quite a few interesting backlink checker tools that I’d like to try out. Which one of these is your #1 preference?

  3. Most of the tools are not providing complete information of links, only providing first 5 or 10 links.

    • Sadly, yes. That’s how it is – the best backlink checkers have price tags. However, if you don’t want to pay you still have some options to choose from. And thank you for the feedback :)

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