How to Hashtag for Business – Twitter Hashtags of Top SM Marketers

How to Hashtag for Business – Twitter Hashtags of Top SM Marketers

Do you want to learn how to hashtag for business? Then there’s no better place than take a look at how the best social media marketers in the world do it.

In 2015 StatSocial released their list of TOP100 social media power influencers. Unfortunately, in the later years I have not seen that they had done it again. So I must stick with that list.

But that fact does not lessen its importance. All these people are still mega successful social media marketers and power influencers, even in 2019.

So therefore, what I want to do here is this. I want to show you how these 50 top social media marketing influencers use Twitter hashtags for business growth. What Twitter hashtags they use and how often.

Truth be told, I have done a similar research already (in 2015). I did it with almost the same group of people so it is easy to compare.

I wanted to know how their hashtagging habits have changed over the last couple of years.

Also, I wanted to know what are the most trending Twitter hashtags for marketing now (I did that by using Twitonomy tool).

So please keep reading.

Before coming to the list, though, there is one very interesting thing that I quickly noticed when I did the research. The thing that I noticed was that many power influencers have considerably lessen their tweeting over the last few years.

Compare the “tweets per day” in the list below and in this list and you will see what I mean.

I think that one of the main reasons is that there are other very strong social media platforms that are offering a fierce competition to Twitter.

Take Instagram for example. Back in 2015 it was not that popular at all. In fact, in 2015 Instagram had already started to gain traction (with about 400 million users). But its market share and influence is completely different today. Plus, now it is the fastest growing social media platform with over 1 billion users already…

…While Twitter has grown from 300 million (2015) to only 330 million (in 2019). Pretty much no growth at all, if you compare with Instagram.

So my guess is that the top social media influencers have turned their focus and energy to Instagram and/or some other SM platforms.

That being said, Twitter has still remained one of the most powerful Social Media platforms for marketers. And tat’s why it is wise to learn from the pros – how to hashtag for business.

So let’s dive into the details now.

 

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How to Hastag for Business –

Most Favorite Hashtags of 50 Top Social Media Marketing Influencers


1. Guy Kawasaki @guykawasaki

Tweets from January 2019 to October 2019 (11.8 tweets per day; 0.1 # per tweet)

#wiseguy (98) #entrepreneur (20) #smm (19) #entrepreneurs (18) #learnersareearners (18) #onlinecourse (18)
#technology (13) #podcast (12) #leadership (12) #moscowmitch (7)


2. Robert Scoble @scobleizer

Tweets from May 2019 to November 2019 (16.1 tweets per day; 0.1 # per tweet)

#spatialcomputing (9) #team5g (1) #teamar (1) #nextseptember (1) #truth (1) #vmworld (1)
#savetheamericaninventor (1) #firstworldproblems (1) #cybertruck (1) #sxsw (1)


3. Chris Brogan @chrisbrogan

Tweets from May 2019 to November 2019 (17.8 tweets per day; 0.1 # per tweet)

#feedly (86) #biz (39) #smallbizcommunity (25) #culture (20) #dented (20) #tech (16) #pridemonth (9) #pridemonth2019 (9) #bostonpride (7) #pride (5)


4. Mari Smith @marismith

Tweets from April 2019 to November 2019 (15.2 tweets per day; 0.3 # per tweet)

Hashtags most used: #inbound19 (310) #smallbizcommunity (101) #conversations2019 (99) #imlive19 (63) #efc2019 (52) #fbas19 (35) #sponsored (17) #cswest (16) #ad (15) #ambassador (15)


5. Brian Solis @briansolis

Tweets from March 2019 to November 2019 (12.1 tweets per day; 0.7 # per tweet)

#lifescale (203) #cx (131)#innovation (123) #digitaltransformation (107) #ai (41) #wednesdaywisdom (38) #adobechat (35) #tuesdaythoughts (35) #thursdaythoughts (34) #socialmedia (33)


6. Ann Handley @marketingprofs

Tweets from May 2018 to November 2019 (5.9 tweets per day; 0.2 # per tweet)

#mpb2b (209) #cmworld (55) #imlive18 (28) #conex (23)#smmw19 (21) #adobesummit (18) #hcic18 (18) #activateac (16) #moderncx (13) #mprofs (11)


7. Jeff Bullas @jeffbullas

Tweets from October 2019 to November 2019 (122.3 tweets per day; 1.8 # per tweet)

#contentmarketing (376) #smm (262) #blogging (203) #seo (195) #socialmedia (157) #digitalmarketing (110)
#influencermarketing (98) #marketing (94) #conversions (80) #ecommerce (78)


8. Glen Gilmore @glengilmore

Tweets from November 2018 to November 2019 (8.3 tweets per day; 3.9 # per tweet)

#ai (673) #iot (416) #digitaltransformation (350) #5g (349) #robotics (322) #mwc19 (291) #smm (280) #smartcities (266) #emergingtech (265) #tech (243)


9. Warren Whitlock @WarrenWhitlock

Tweets from June 2019 to November 2019 (19.0 tweets per day; 1.1 # per tweet)

#future (196) #leadership (179)#digitalmarketing (159) #blockchain (144) #ai (98) #quote (81) #tech (72) #quotes (67) #love (50) #email (49)


10. Seth Godin @ThisIsSethsBlog

Tweets from May 2019 to November 2019 (1.1 tweets per day; 0.01 # per tweet)

#weareallweird (3) #altmba (1) #sellbuydate (1) #coincheck (1) #typepadstatus (1) #iswabbedforamit (1) #sgist (1) #blackfriday (1) #solvay1927 (1) #nilcmatch (1)

 

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11. Chris Sacca @sacca

Tweets from December 2018 to November 2019 (8.9 tweets per day; 0.01 # per tweet)

#climateweek (2) #billions (2) #trumpshutdown (1) #sameteam (1) #notproud (1) #respeck (1) #justsayin (1) #xmasinception (1) #humbleviewbrag (1) #nsfw (1)


12. Pam Moore @pammktgnut

Tweets from November 2018 to November 2019 (8.2 tweets per day; 1.1 # per tweet)

#socialmedia (352) #digital (320) #contentmarketing (283) #marketing (164) #smallbiz (141) #digitalmarketing (105) #facebook (67) #branding (59) #martech (50) #tech (49)


13. Danny Sullivan @dannysullivan

Tweets from January 2019 to November 2019 (9.8 tweets per day; 0.1 # per tweet)

#sdcc (76) #startrek (29) #galaxysedge (25) #marvel (18)#marvelsdcc (17) #startrekdiscovery (16) #rwc2019 (12) #starwars (9) #gameofthrones (8) #engvnzl (7)


14. Jeremiah Owyang @jowyang

Tweets from February 2018 to November 2019 (4.9 tweets per day; 0.06 # per tweet)

#armtechcon (11) #omssf (9) #digitalk2019 (9) #transtech (8) #crossfit (8) #mwc19 (8) #sparkme (7) #digitaltransformation (5) #awssummitsf (5) #hpeopenhouse (5)


15. Darren Rowse @problogger

Tweets from August 2018 to November 2019 (7.0 tweets per day; 0.3 # per tweet)

#job (699) #pbevent (11) #thevoiceau (8) #blogchat (4) #theprojecttv (4) #successincubator (4) #fincon18 (4) #dwtsau (4) #australianstory (4) #askmeanything (3)


16. Scott Stratten @unmarketing

Tweets from September 2017 to November 2019 (3.9 tweets per day; 0.07 # per tweet)

#wethenorth (16) #clearthelists (10) #defendtheden (9) #campmonchat (9)#cmworld (8) #emmauntakeover (7) #bookthebun (6) #oneofthe7 (5) #vegasborn (4) #unpodcastsponsor (4)


24. Kim Garst @kimgarst

Tweets from August 2019 to November 2019 (34.4 tweets per day; 0.39 # per tweet)

#beyou (339) #socialmedia (80) #faithinbiz (60) #biztip (42) #justsayin (35) #bucketlist (28) #pivottofreedom (28) #biztips (24) #biz (20) #blogging (18)


16. Ted Coine @tedcoine

Tweets from June 2018 to November 2019 (6.1 tweets per day; 0.8 # per tweet)

#entrepreneur (654) #futureofwork (197) #entrepreneurship (155) #quote (132) #innovation (128) #quotes (121) #incsummit18 (99) #startup (45) #leadership (42) #ceo (26)


19. Ann Tran @AnnTran_

Tweets from August 2017 to November 2019 (3.8 tweets per day; 1.4 # per tweet)

#travel (1511) #luxurytravel (213) #ad (207) #wine (114) #traveltuesday (108) #socialmedia (99) #washingtondc (80) #myphx (57) #stkitts (57) #instagram (49)


20. Ted Rubin @TedRubin

Tweets from April 2019 to November 2019 (16.1 tweets per day; 1.2 # per tweet)

#noletup (1054) #ronr (966) #retailrelevancy (171) #twittersmarter (168) #bisummit (101) #photofy (90) #ecc (60) #followthepath (53) #marketing (35) #begoodtopeople (32)


21. Jeff Jarvis @jeffjarvis

Tweets from September 2019 to November 2019 (38.5 tweets per day; 0.02 # per tweet)

#twitternewssummit (22) #socialj (11) #technopanic (6) #section230 (6) #amjoy (2) #ona19 (2) #livingwhileblack (2) #metoo (2) #rtbf (1) #impeach (1)


22. Jay Baer @jaybaer

Tweets from October 2018 to November 2019 (7.8 tweets per day; 1.0 # per tweet)

#cx (232) #socialmedia (219)#talktriggers (204) #video (169) #business (137) #wordofmouth (133) #podcast (127) #marketing (116) #contentmarketing (108) #content (91)


23. Brian Clark @brianclark

Tweets from November 2016 to November 2019 (2.9 tweets per day; 0.05 # per tweet)

#wednesdaywisdom (23) #keepgoing (15) #astros (8) #genesiswp (7) #broncos (5) #dalvsgb (4) #rockets (3) #barcelona (3) #superbowl (3) #nbafinals (3)


24. Liz Strauss @lizstrauss *

Tweets from September 2016 to November 2019 (2.8 tweets per day; 1.9 # per tweet)

#chicago (713) #sunrise (640) #dawn (460)  #sky (277) #dailywinner (272) #clouds (268) #lake (262) #lizharbor (258) #lakemichigan (236) #capture (123)


25. Laura Fitton @Pistachio

Tweets from September 2018 to November 2019 (7.1 tweets per day; 0.3 # per tweet)

#inbound19 (49) #soundhound (35) #walkeveryday (27) #inbound18 (19)#metoo (16) #walkeverydamnday (15) #redsox (12) #hr4hr (9) #boston (9) #peaksisland (9)


26. Scott Monty @scottmonty

Tweets from August 2019 to November 2019 (29.9 tweets per day; 0.2 # per tweet)

#timelesswisdom (112) #leadership (32) #integrity (25) #ethics (23) #fittobetied (14) #newsletter (12)
#fullmonty (11) #emotionalintelligence (11) #facebook (8) #reflection (8)


27. Steve Farnsworth @Steveology

tweets from July 2017 to November 2019 (3.7 tweets per day; 0.2 hashtags per tweet)

#pr (94) #storytelling (73) #socialskim (22) #communications (17) #marketing (16) #content (12) #socialmedia (12) #b2b (11) #smm (11) #siliconvalley (10)


28. Steve Rubel @steverubel

Tweets from February 2018 to November 2019 (5.0 tweets per day; 0.03 hashtags per tweet)

#awnewyork (34) #ftfuturenews (12)#trustbarometer (5) #earnedbrand (5) #client (5) #toosoon (4) #anamedia (3) pinstripepride (3) #trustsignals (3) #risetoreinvent (3)


29. Dan Schawbel @DanSchawbel

Tweets from July 2014 to November 2019 (1.6 tweets per day; 0.1 hashtags per tweet)

#promoteyourselfbook (30) #millennialtalk (20) #bizchats (19) #kronoschat (16) #hr (11) #nw2w (11) #brandchat (10) #paychat (10) #futureofwork (8) #wearablesatwork (7)

#kronoschat (64) #hr (25) #futureofwork (23) #millennialtalk (20) #bizchats (19) #ad (18) #trends (13) #shrm (10) #atd2019 (8) #workplace (8)


30. Neal Schaffer @nealschaffer

Tweets from September 2019 to November 2019 (42.8 tweets per day; 1.24 hashtags per tweet)

#socialmedia (228) #facebook (215) #twitter (177) #linkedin (166) #instagram (149) #twittersmarter (132) #contentmarketing (118) #blogging (110) #pinterest (108) #employeeadvocacy (98)

#marketing (1037) #contentmarketing (387) #facebook (341) #linkedin (260) #instagram (260) #socialmediamarketing (237) #influencer (212) #socialmedia (199) #twitter (193) #smm (189)

 

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31. Jason Falls @jasonfalls

Tweets from May 2016 to November 2019 (2.5 tweets per day; 0.6 # per tweet)

#watsonmarketing (172) #martech (118) #ibmamplify (101) #bourbon (90) #bourbongram (75) #goaheadcaller (75) #bourbonlife (69) #whiskey (65)#whisky (58) #whiskeylife (50)


32. Peter Shankman @petershankman

Tweets from October 2018 to November 2019 (7.7 tweets per day; 0.3 # per tweet)

#adhd (70) #dadjokes (34) #adobesummit (31) #nyc (24)#adobeinsiders (17) #awnewyork (15)#superbowlads (12) #ewr (10) #sparkme (9) #neurodiversesquad (9)


33. Jeff Barrett @BarrettAll

Tweets from April 2018 to November 2019 (5.3 tweets per day; 0.5 # per tweet)

#mondaymotivation (130) #wednesdaywisdom (120) #tuesdaythoughts (116) #thursdaythoughts (101) #fridayfeeling (95) #caturday (77) #saturdaymorning (66) #adobesummit (47) #adobemax (40) #adobechat (37)


34. Brett Greene @BrettGreene

Tweets from March 2015 to November 2019 (1.9 tweets per day; 0.4 # per tweet)

#seattle (250) #tech (135) #startups (54) #startup (44) #entrepreneurs (22) #womenintech (13)#startupweeksea (13) whmeetup (13) #netneutrality (13) #newtechnw (10)


35. Mark Schaefer @markwschaefer

Tweets from December 2018 to November 2019 (9.3 tweets per day; 0.06 # per tweet) 

#marketing (18) #sxsw (12) #theuprising (8) #smmw19 (7) #socialmedia (6) #delltechworld (6) #dellluminaries (6) #contentjam (5) #tennessee (4) #knoxville (4)


36. Lori Ruff @loriruff

Tweets from September 2016 to November 2019 (2.7 tweets per day; 0.7 # per tweet) 

#suitebranding (296) #alpfa (83) #ad (82) #keepitreal (68) #dude (51) #5minutedrill (47) #yelp (34) #rheum (32) #hubby (28) #mpowerbychoice (27)


37. Sarah Evans @prsarahevans

Tweets from December 2017 to November 2019 (4.5 tweets per day; 0.2 # per tweet) 

#wednesdaywisdom (33) #adobesummit (33)#tuesdaythoughts (31) #thursdaythoughts (28) #adobechat (24) #winniesun (22) #mondaymotivation (21) #ces2019 (20) #lasvegas (18) #fridaymotivation (15)


38. Christopher Penn @cspenn

Tweets from March 2019 to November 2019 (12.6 tweets per day; 0.4 # per tweet) 

#the5 (384) #icymi (227) #cmworld (101) #martechconf (79) #smmw19 (68) #ai (67) #mpb2b (54) #socialroi (51) #contenttech (37) #seo (36)


39. Mathew Ingram @mathewi

Tweets from September 2019 to November 2019 (49.4 tweets per day; 0.01 # per tweet) 

#dogtime (7) #m4pg (5) #kayaktime (2) #wjchat (1) #newsgeist (1)

40. David Meerman Scott @dmscott

Tweets from July 2017 to November 2019 (3.7 tweets per day; 0.3 # per tweet) 

#businessmastery (133) #fanocracy (118) #newsjacking (61) #b2bmx (32) #inbound19 (30) #imlive18 (21) #congresoanato (17) #maicon19 (13) #psmjthrive (13) #ufsmm (12)


41. Charlene Li @charleneli

Tweets from April 2012 to November 2019 (1.1 tweets per day; 0.7 # per tweet) 

#disruption (178) #thedisruptionmindset (117) #digitaltransformation (65) #leadership (60) #esnchat (39) #tedatibm (37) #strategy (34) #innovation (30) #newwaytowork (28) #growth (26)


42. John Paul Aguiar @JohnAguiar

Tweets from February 2017 to November 2019 (3.2 tweets per day; 1.9 # per tweet) 

#entrepreneurlife (139) #socialmedia (130) #entrepreneur (114) #blogging (103) #entrepreneurs (64) #quote (59) #smallbusiness (55) #entrepreneurship (42) #smbiz (41) #smb (38)


43. Ekaterina Walter @Ekaterina

Tweets from April 2016 to November 2019 (2.4 tweets per day; 0.2 # per tweet) 

#unenterprise (103) #quote (72) #sprinklrlife (31) #axschat (28) #measurepr (21) #cmworld (12) #truth (12) #onesprinklr (8) #digitaltransformation (8) #sxsw (7)


44. Danah Boyd @zephoria

Tweets from December 2011 to November 2019 (1.1 tweets per day; 0.09 # per tweet) 

#ptchat (81) #sxsw (15) #sopa (9) #speakbeautiful (8) #stopkony (7) #sandy (6) #dovepartner (5) #wef (4) #genflux (4) #blacklivesmatter (4)


45.Renee Blodgett @magicsaucemedia

Tweets from January 2013 to November 2019 (1.3 tweets per day; 1.5 # per tweet) 
#socialmedia (224) #sxsw (149) #hapifork (122) #tedxberkeley (107) #tedx (77) #travel (73) #ted2013 (57) #d11 (50) #health (49) #dent2015 (47)

#socialmedia (233) #sxsw (148) #tedxberkeley (137) #travel (89) #tedx (73) #hapifork (68) #ted2013 (57) #health (54) #d11 (50) #dent2015 (47)


46. David Armano @armano

Tweets from May 2019 to February 2019 (10.7 tweets per day; 0.3 # per tweet) 

Hashtags most used: #adobesummit (106) #sxsw (76) #adobechat (44) #bigtech (42) #cmo (37) #adobeinsiders (36) #digitaltransformation (33) #chicago (24) #adbowl (15) #brandbowl (14)


47. Michael Stelzner @Mike_Stelzner

Tweets from May 2019 to November 2019 (9.0 tweets per day; 0.27 # per tweet) 
#smss15 (313) #smmw16 (201) #smmsociety (104) #blab (97) #socialmedia (40) #twitter (12) #instagram (11) #marketing (10) #facebook (9) #snapchat (6)


48. Dan Zarrella @danzarrella

Tweets from October 2016 to November 2019 (2.8 tweets per day; 0.5 # per tweet) 

Hashtags most used: #socialmedia (143) #facebookmarketing (97) #smm (91) #facebook (80) #facebookads (73) socialmediamarketing (71) #digitalmarketing (68) #smmw17 (66) #videomarketing (52) #marketing (52)


49. Eric T. Tung @EricTTung

Tweets from July 2018 to November 2019 (6.2 tweets per day; 1.0 # per tweet) 

Hashtags most used: #socialmedia (822) #marketing (412) #facebook (281) #socialmediamarketing (136) #smm (101) #digitalmarketing (59) #socisummit (47) #business (35) #data (31) #software (31)


50. Marsha Collier @MarshaCollier

Tweets from September 2019 to November 2019 (47.1 tweets per day; 0.8 # per tweet) 

Hashtags most used: #custserv (862) #techradio (238) #marketing (126) #technology (91) #5g (62) #cx (53) #socialmedia (49) #ecommerce (48) #winniesun (47) #digitalmarketing (36)

 

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Conclusion

As you could see in the Twitter hashtag stats above, many of the top social media marketers use (at least some of the) Twitter hashtags that are extremely specific (like #sxsw, etc.). And even though these hashtags might be pretty much useless for you, at least you can learn how to hashtag for business.

Because that’s what they do.

Share Your Ideas

Now that you have learned how top social media marketing influencers use Twitter hashtags… What do you learn from them? Please share your thoughts and comments on this in the comment section.

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